Saferoad

Leading provider of road safety products and services in the Nordics and across Europe

Investment Thesis

• Strengthen the organizational structure and integrate formerly decentralized business units
• Re-focus on core businesses to drive profitable growth
• Increase margins by further improving internal operations and insourcing production

Main Transformation Initiatives

• Strengthened management, re-oriented organization around core product categories, and spun off the ViaCon business unit into an independent portfolio company
• Drove operational excellence and established centralized procurement strategy
• Acquired and integrated several add-ons to further strengthen the core businesses
• Built state-of-the-art hot-dip galvanizing plant to insource part of production creating significant cost savings