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Active Brands is a leading Nordic supplier of premium sporting goods brands

Active Brands

Investment Thesis

  • Leverage strong growth momentum in the Nordic countries
  • Build a stronger presence in Central Europe and USA

Main transformation Initiatives

  • Further develop the organization for international growth
  • Strengthen digital capabilities
  • Pursue complimentary acquisitions

Key Facts

CountryNorway
HeadquarterOslo
Acquired2017 - 04
FSN Ownership69,5%
Sales 2016NOK 878m
CEOEspen Krogstad
ChairmanErik Nelson
Webpage www.activebrands.com